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Blake Maculley, Marketing Major

blake maculley

I started a handmade soap business in high school. After gaining valuable knowledge from my business courses at the College of Business and Economics (COBE) at Boise State, I put together a business plan to attract investors. I captured the attention of a CBD oil company based in Denver, Colorado, and negotiated a deal incorporating their CBD oil into my handmade soaps.

Without COBE, I wouldn’t have understood the intricacies of marketing objectives, budgets, ROI, promotions and business to business communications.

COBE provided me with a valuable understanding of how to bring a product to market, and sales are going great!