What: In digital content, headings are for structure, not just “big bold text.”
Why: Assistive Technology (like screen readers) and digital platforms rely on H1 through H6 to navigate. Without them, a user must listen to an entire document linearly rather than jumping to the section they need.
When: Use headings to outline main points and sub-headings to refine details. If your document was a book, headings would be your Table of Contents. Always use “Nested” order. Never skip levels (e.g., don’t jump from H2 to H4 just because you prefer the font size).
Check: Open the Navigation Pane in your source document. If it’s empty, your readers have no map of your document.
Accessible Writing Tip: Informative, Semantic Titles and Headings
Accessible Writing Tip: Informative, Semantic Titles and Headings
In the following video, learn more about why informative semantic titles and headings are helpful for your content, whether on a webpage or in a digital document.
Most platforms provide ways to add headings, but they are often found under “Styles” or “Paragraph Format.” Using these built-in tools ensures the “semantic heading tags” are built into the file to meet accessibility standards.
Microsoft Word
Word uses the Styles Gallery on the Home tab.
Improve Accessibility with heading styles
The following support page from Microsoft details how to add heading styles to your Word documents. You can also review the following support page for additional details Accessibility Resources and Tutorials: Microsoft Office.
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Google Docs
In Google Docs, use the styles dropdown menu (usually says “Normal Text”) to assign levels.
Canva allows you to edit “semantics” or “tags” to ensure your creative designs stay accessible.
The following video details how to edit semantics or ‘tags’ in your designs for better accessibility. You can also review the following support page for additional details Accessibility Resources and Tutorials: Canva.
From Adobe Tools, select Accessibility > Accessibility Check > Start Checking. If you have headings that are out of order, you edit the tag properties to select the correct option. From the accessibility report, find the headings that are out of order. From the Accessibility Tags pane, right-click the heading tag and select Properties. Select the appropriate heading level from the list of tags. Save.
In documents, the following areas are often the biggest challenges for accessibility. As a bonus, if your document has tables, be sure to pay extra attention to them. Learn more about these five areas and how you can build from accessibility from the beginning.