The 2016 District XI National Student Advertising Competition was held in Bozeman, Montana on April 15, hosted by Montana State University. Lead by advisors, Jay Longwell and Adrian Rodriguez, eleven Boise State marketing students attended the competition.
“While our team didn’t win,” said Longwell, “they were very well received by the judges who loved how their research and strategy revealed the target market profile and creative theme ‘Share your good vibes.’”
Pictured left to right, front row: James Effarah, Caitlyn Hayden, Ryann Wiseman, Jenna Massaro, Marisa Chavez; back row: Josh Bledsoe, Zachary Grenz, Rebecca Stevenson, Shawn Cutting, Jay Longwell (advisor). Participants, but not pictured: Adele Chouinard, Trevor Barrett, Adrian Rodriguez (co-advisor)