Bachelor of Arts in Strategic Communications, Media Emphasis
Build expertise in multimedia storytelling, social media strategy and media law. Perfect for aspiring media professionals who want to create content and navigate today’s digital landscape.
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Bring Your Experience With You
Boise State University’s online Bachelor of Arts in Strategic Communication, Media Emphasis stands out for its flexible, 100% online format, career-focused curriculum and commitment to ethical, industry-aligned training. Designed for working professionals and adaptable to your personal goals, the program combines hands-on learning with expert faculty support to help you build a strong portfolio and graduate ready to lead in content creation, strategic communications and beyond.
100% Online and Flexible
Designed for working professionals and busy students, the program is delivered fully online. You can learn on your own schedule without putting your career or personal life on hold.
Customizable
You can tailor your coursework to match your specific interests and career objectives. Whether you’re just starting out, looking to advance, or switching fields, the program adapts to your path.
Career-Ready Curriculum
This program emphasizes practical experience, allowing you to build a strong professional portfolio. You’ll graduate prepared for real-world roles in content creation and strategic communications.
Project Emphasis Details
How to Apply
Step 1 – Apply to Boise State University
- In the Semester and Major section of the application, indicate you are interested in taking courses “Entirely through online delivery.”
- In the Semester and Major section of the application, select your academic area of interest from the major drop-down list.
Please note: Students are required to meet with a student success coach before being admitted to the program.
Step 2 – Request Official Transcripts
Contact the registrar’s offices of all the universities and colleges that you’ve attended to obtain transcripts that can be emailed to Boise State. You can also get a copy for yourself to reference.
If you have served in the military, please make sure to send your Joint Services Transcript and/or Community College of the Air Force transcript.
Request official transcript(s) from all previous colleges and universities you attended.
Step 3 – Talk With Your Student Success Coach
Your student success coach will help you review previous coursework and determine if you’re ready to get started in the strategic communications online bachelor’s degree courses.
Application Instructions for Strategic Communications admission
Classes and Scheduling
The online Bachelor of Arts in Strategic Communications, Media Emphasis is a 120-credit program that includes the following:
- Required Courses – 18 credits.
- Emphasis Areas – 9 credits. Take at least 9 credits from one of the emphasis areas. You will work with your advisor based on your goals and credit needs to determine which courses you need.
- STRATCOM courses – 6 credits. Take at least 6 credits from the STRATCOM courses. You will work with your advisor based on your goals and credit needs to determine which courses you need.
- University Foundations Courses – 37 credits. University Foundations courses are required to earn a bachelor’s degree from Boise State. These foundation courses may be met through transfer coursework or will be incorporated into your degree plan at Boise State.
- Electives – 50 credits to reach 120 total credits.
Review the following table for details on the strategic communications emphasis courses.
| Course Title | Credits |
|---|---|
| STRATCOM 311 Multimedia Storytelling | 3 |
| STRATCOM 322 Media and Social Media Strategies | 3 |
| STRATCOM 410 Media Law | 3 |
Course Descriptions
Official course descriptions and degree plans are published on the undergraduate catalog website.
To find a course, click the “Courses” tab and select the drop-down list that aligns with your desired course prefix (e.g. STRATCOM 401). You may also use the search bar to search for the course prefix.
Costs and Scholarships
The media emphasis is only available to students who are taking classes 100% online. Students who take classes 100% online pay $395 per credit during the 2025-26 academic year. Estimated book costs for the entire program equal $1,000. Future academic year per-credit fees may vary slightly and are finalized each May.
Notice to Boise State, State of Idaho and other Idaho higher education employees: Fee waivers do not apply to this program. For more information on reciprocal fee agreements, please visit the HR website.
Career Opportunities
Prepare for your career with an online Bachelor of Arts in Strategic Communications. Gain hands-on experience, develop your technical skills and network with other learners in your field. Possible careers include: Communications Specialist, Media and Social Media Relations, Branding and Promotions and Health Communication.
Student Support
From application to graduation, students are supported throughout their education journey at Boise State.
Military and Veteran Students
Boise State Online’s Bachelor of Applied Science is well-equipped to accommodate military service members and is an approved AU-ABC program. Whether you are on active duty, a veteran or a civilian, our team is here to support you as you earn your bachelor’s degree.
Also Available Online
Explore different options within the Bachelor of Arts in Strategic Communications.
Among The Top In The Nation
Earning an applied science degree from Boise State University can help open doors to opportunities and a promising future. Boise State’s online programs are specifically created for online learning, offer the same support as our traditional degree programs and are ranked in the top 11% of online bachelor’s degrees in the country by U.S. News and World Report.
Authorization
Boise State maintains authorization to offer online programs in Idaho and beyond. Detailed information about state authorization is available on the eCampus Center website.
Strategic Communications News
Didn’t find what you’re looking for?
Contact our enrollment and student success team for support by emailing us at stratcomm@boisestate.edu, calling (208) 426-5921 or clicking the chat button.